Why the old crisis comms playbook should be thrown out
Here’s why crisis communications expert Robert Gemmill says there’s no going back to the old way of brand reputation management and crisis response.
2020: The year reputation damage litigation went mainstream
Shareholders are increasingly using litigation to target directors for alleged reputational harm to the company, signaling an evolving landscape in corporate risk.
Brand, reputation and the seventh hole: What a professional golfer taught me about corporate character
We often think brand and reputation are interchangeable, but there is a huge difference in how you want to be perceived and what audiences, consumers and stakeholders really think about you.
Argyle in the News: Ethical Voices podcast
Our CEO Dan Tisch sat down with the Ethical Voices podcast to discuss some of the ethical challenges that PR agencies face.
Crisis management: Leading amidst uncertainty
As the former national media relations manager for McDonald’s Restaurants of Canada, I’ve had an insider’s view at how big corporations both prepare and respond in real time to issues and crises, both globally and locally.
Communicating with confidence – when you feel anything but
Among the endless stream of look-alike COVID-19 emails from organizations, one struck me like a bolt of lightning.